Cold Calling

 April 10, 2008
Posted by Kitzie Stern

I’ve been doing a lot of marketing lately, and I’m again reminded about how tedious the whole thing can be . . . the database and the Excel spreadsheets. I usually feel like an idiot after an encounter with Excel, but it’s useful. So, data entry is tedious, and after the data entry there is the cold calling. But this is the part I like (she says as she takes a break from cold calling to write about how much she likes cold calling). Seriously, it’s so cool to call someone who is doing their day in NY, or MN or wherever, and just have a bit of a chat about who to address a postcard to. It’s not such a bad way to spend an hour or two. I’d still rather be voicing something, but this is part of the “business” end of VO most people don’t see. There’s a time and a place for all things, and now it’s time for me to get back to calling someone I will probably never meet. I hope they’re nice.